Beautiful websites.
Smart AI.

Built for ambitious businesses ready to stop losing customers to a tired website. Most ship in just seven days.

15 minutes. Honest answers. Zero commitment.

Custom Websites

Websites that turn
visitors into customers.

Every site we build is custom-designed, mobile-perfect, and engineered to convert. From a single landing page to full e-commerce — strategy, design, and build, handled.

  • Custom design — no themes, no templates
  • Built for speed, SEO, and Google's Core Web Vitals
  • Booking, payments, content management — anything you need
  • Most projects launch in 7 days
See pricing →
AI Assistants

An AI that books
customers while you sleep.

A capable assistant that lives on your website and answers every customer question — in your voice, at any hour. It books appointments, captures leads, sends quotes, and saves your team hours every week.

  • Trained on your business and your customers
  • Lives on your site, your phone, or both
  • Connects to bookings, email, and Stripe
  • 7-day setup · $2,500 · in your voice
Get my AI assistant →
Hi, do you have any rentals available next weekend?
Hello, and thank you for reaching out. We have three vehicles available from Friday the 16th through Sunday: a 28-foot Class C, a toy hauler, and a bunkhouse. Which would best suit your trip?
The toy hauler, please. Two adults and one dog.
Excellent choice — the toy hauler is well-suited for that group. I've placed it on hold for you, and I'll send the pickup instructions and a secure $300 deposit link to confirm your booking.
Real conversation, fully automated.
Recent Work

Built. Shipped. Earning.

Every project below is real, paid for, and serving customers today. Click any card to see it live.

How It Works

From kickoff to launch
in seven days.

No agencies. No layers. You talk to the person building your site.

01

Discover

Free 15-minute call to understand your business, your customers, and what's slowing you down.

02

Design

Within 48 hours you see a clean preview. We refine until you love it. No build before sign-off.

03

Build

Real progress updates. Most sites are launch-ready by day seven. Bigger projects take fourteen.

04

Launch

Your site goes live. We hand over a simple guide and stay on call for thirty days.

Pricing

Honest pricing.
Real timelines. No retainer traps.

All projects: 50% to start, 50% on launch. Stripe checkout. Unlimited revisions during design. We don't begin building until you sign off.

Starter

A polished landing page or small site.

$1,500

Up to 5 pages · 7-day delivery

  • Custom design
  • Mobile-perfect & fast
  • Contact form & analytics
  • 30-day post-launch support
Start a Starter

Growth

A full site with bookings or commerce.

$4,500

Up to 15 pages · 7–14 days

  • Everything in Starter
  • Booking and payments (Stripe)
  • Customer accounts & admin
  • Content management built-in
Start a Growth

Premium AI

For businesses where data privacy matters.

From $10,000

Site + AI on dedicated hardware

  • Everything in Website + AI
  • AI runs on private NVIDIA hardware
  • Customer data never leaves the box
  • Ideal for medical, legal, financial
Talk to us
Already have a website you like? Add a custom AI assistant for $2,500. 7-day setup.
Tell us about it →
After launch. Care Plan available at $75/month — managed hosting, backups, monitoring, plus an hour of updates each month.
Every Web + AI Bundle

Everything you need.
Nothing you don't.

A complete digital storefront, designed and built in fourteen days. One price. No retainer traps.

Start a project →
  1. 01A custom-designed website, up to fifteen pages.
  2. 02Booking, payments, and an admin dashboard, built in.
  3. 03An AI assistant trained on your business and customers.
  4. 04Connected to your bookings, email, and Stripe.
  5. 05Mobile-perfect, lightning fast, ready for Google.
  6. 06Hosted on enterprise infrastructure with daily backups.
  7. 07Thirty days of post-launch support, on call.
About

A small studio
doing careful work.

I'm Alex. I build websites that win customers — and AI that books them while you sleep.

Cat-5 Armory. Lake Havasu RV Rentals. Warren Naples. Babcock Ranch Magazine. Staffing Theory. Harrell Aviation. Every site live. Every project hand-built end to end — design, code, AI, launch. No themes, no templates, no agency middlemen. Just the studio doing the work and owning the outcome.

Based in Naples, working with clients across the country. I take a small number of projects each month so the ones I take ship better. When you call, you get me — not a sales rep, not a chatbot, not a help desk.

Start a conversation →
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Questions

Common questions,
honest answers.

Do you really finish a website in 7 days?

Most of them, yes. A Starter site lands in 5–7 days. A Growth site with bookings or payments takes 7–14. Larger e-commerce projects like Cat-5 Armory run about two weeks. We commit to a real timeline before you sign — and we hit it.

What is an AI assistant, exactly?

Think of it as a smart receptionist that lives on your website. It answers common customer questions, captures leads after hours, books appointments, and sends quotes — in your voice. You stay in charge; it just stops things from falling through the cracks.

Why is the Premium tier more expensive?

The AI runs on dedicated NVIDIA hardware, not a shared cloud service. Your customer data stays on the box and never gets sent anywhere else. That matters a lot for medical, legal, and financial businesses. If privacy isn't a concern, the standard Website + AI is the better value.

Do I need to know anything technical?

No. We handle hosting, domain setup, SSL, backups, and security. You make business decisions; we make tech decisions. If something breaks, you call us.

Can you redo my existing website?

Often a fresh build is better — modern stacks are faster and cheaper to maintain than retrofits. We'll tell you honestly which path makes sense.

What if I'm not happy with the design?

We don't begin building until you sign off on the design. Revisions during that phase are unlimited.

Contact

Tell us about
your project.

Same-day response. Honest answers. No pressure to commit. Most replies under an hour during business hours.

Book a Call